When you think of people getting Botox, how old do you think they are? Are they in their 50s? 60s? It might surprise you to find out that some of Botox’s biggest fans are much younger than that — they’re millennials.

Botox 101:

Botox is a neuromodulator—this means that it blocks the signals between your nerves and muscles. By injecting it in specific areas of the face, you can stop the muscles from contracting subconsciously and force them to relax. This is why it’s so useful for smoothing out wrinkles and fine lines of the face. Relaxed muscles mean fewer wrinkles.

Botox should only be given by medical professionals. If you’re planning on getting injections, go to a website like Gracemed.com — they are a world-class plastic surgery and dermatology clinic that offer Botox as one of their many non-surgical cosmetic treatments. It’s the perfect place for anyone looking for Botox in Toronto and the GTA.

Why Is Botox So Popular?

Accessibility

One of the reasons why Botox is so popular with millennials is that it’s a much more affordable cosmetic treatment than plastic surgery. You might pay a specialist a few hundred dollars per round of injections, which will last several months before needing to get replenished. It’s not much more expensive than getting your hair cut and colored at a professional salon, or a spa day filled with facials and massages. Naturally, millennials are going to favor a beauty treatment that they can fit in their budgets.

Simplicity

Botox requires very little preparation or recovery time. You’ll want to have a consultation and make sure that you’re in good physical condition before your appointment. After getting the injections, you’re asked to avoid massaging the area for several hours and avoid strenuous exercise for 24 hours. You won’t need to take time off of work or school in order to heal. You can go about your normal day almost immediately.

This simplicity makes Botox very appealing to millennials, especially those who can’t afford to take much time out of their schedule for cosmetic recovery. This treatment is quick, easy and fairly low maintenance. It’s ideal for a busy life.

Prevention

Some people might be confused by the millennial fascination with Botox since they don’t have many fine lines or wrinkles just yet. This is true. However, many millennials who love Botox aren’t getting the injections to hide their fine lines and wrinkles — they’re getting it to prevent them. The goal of preventative Botox is to stop these facial lines from setting in early, extending your years with smooth, supple skin.

Social Media

Botox’s surge in popularity with younger generations isn’t a mystery. Many young people admit to starting Botox because of their exposure to social media. They scroll through social media every day and see the beautiful faces of celebrities and influencers, and they want to replicate them to the best of their abilities. They will get dermal fillers and Botox in order to look like Kylie Jenner or Gigi Hadid.

Instead of using filters to give them that picture-perfect look, they will make some cosmetic adjustments to their face. That way, they’re always selfie-ready.

There are lots of reasons that draw millennials toward Botox. If any of these reasons strike a chord with you, you should join them. Book a consultation and try it out.