Latest Trends in the Cannabis Industry that Might Interest You

Millennial Magazine - cannabis industry

In a short period of time, weed went from being illegal to becoming legalized in several states and countries. This is excellent news for those who long enjoyed the high that this superb plant can provide. With the legalization of marijuana, several burgeoning trends have emerged that will affect the cannabis industry for a long time to come. This post will cover some of the more exciting emerging trends and how they might affect your consumption in the future.

Purchasing Options Are Increasing

While online dispensaries have been a thing for a while now, there are more and more unique ways that you can buy weed. One of the latest to take off is a subscription box model. Essentially, a subscription box is a box that is delivered regularly to your home. You pay a monthly fee, and for that, you get a regular delivery right to your door.

The best part about paying for a subscription box service for cannabis is that you can choose what is in the boxes or wait and see what they might surprise you with! Moreover, some packages contain interesting extras that make the subscription well worth it. Aside from subscription boxes, purchasing weed has become much easier than it used to be, and this trend is likely to continue.

Public Support For Legalization Is Rising

Throughout the western world, calls for total legalization have been getting louder for some time. This is brilliant news because even though cannabis is generally considered a misdemeanor in most western nations, it can still land you behind bars or saddled with a hefty fine. Since Canada fully legalized it in 2018, more people have become vocal in their own countries, demanding their own legalization laws.

Cultivation Will Become Less Water-Intensive

The cultivation of cannabis is a resource-intensive process, requiring a large amount of human labor, electricity, nutrients, and water. The topic of efficient water use has become popular with cultivators looking for ways to save water, particularly in areas more prone to drought. Amateur growers have always sought new cultivation methods, but corporations will push towards greater water efficiency. The holy grail will be that in the future, you’ll be able to buy seeds that will grow large and strong with much less water than they do now and without any degradation in quality.

CBD Will Continue To Rise In Popularity

CBD has been the primary buzzword in the world of cannabis for a long time, and its popularity doesn’t look like it will end soon. In fact, it has become extremely popular with those you might not usually associate with cannabis, mainly because it purports to offer all of the health benefits without getting you high. As more people become aware of what CBD is and what it can do for specific health conditions, you will see widespread adoption of people partaking.

Companies Will Become The Primary Innovators In The Space

As more states begin to legalize and companies start to see the profits in the industry, you will discover that the space will become far more commercialized. As a result, companies will lead the charge in terms of innovation. As previously mentioned, one of these ways is better farming methods, but they can also be applied to other areas. For example, you will find companies developing exciting new strains for a wide range of situations.

The Importance Of Terpenes Will Increase

The Indica/ Sativa duopoly has dominated the world of cannabis production for years, but it looks like things will begin to change as things move forwards. Terpenes are the compounds that give cannabis its unique smell but can also affect flavor and how a strain of weed affects your body. Terpenes will continue to be emphasized even more in the future, as well as more education for consumers about the different properties and effects of varying terpene profiles. As a result, marketers will have the chance to tell a more detailed story about different cannabis strains and differentiate among them at a more granular level.

It Will Become Increasingly Commercial

As more companies plie into the industry, you will begin to see more branded buds coming on tap, and depending on your poutine of view, this could be a good thing. It could improve quality assurance, but it might also squeeze out local sellers who are far more passionate about the product rather than the profits.

As more corporations begin to see the profit potential of the cannabis industry, you will find more commercialization of the space. However, this could be a good thing as it will make more people aware of the benefits of cannabis and hopefully create a critical mass that convinces politicians to legalize it finally. The future is bright and undoubtedly full of potential.

What do you think?

Written by Britt Hysen

Britt Hysen is the Editor-in-Chief and founder of MiLLENNiAL. In response to the branded ad campaigns absorbed by the media platform, Britt launched Kreativ Ctrl, a full-service marketing agency specializing in experiential programming and strategic partnerships.

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