Cosmetic Surgery Trends for Millennials

cosmetic-surgery-trends-for-millennials

The pressure of social media, celebrity culture, and perfect Snapchat filters, are leading millennials to get more cosmetic surgeries, as compared to previous generations. The increase in demand for cosmetic procedures like cat eye surgery among millennials is a result of their fixation with self-image and perfect look.

Over the last decade, everything has been “big” … big lips, big butts, big breasts, big smile, etc. Celebrities and influencers have been promoting the “big” features culture, which again, has led many youngsters to want to change their appearance. This is not new as beauty trends have always influenced people to change their looks to “fit in”, and be part of the trend. However, today people are more conscious of their looks. Again, the reason for this obsession with looking perfect has to do with influencer marketing, social media glam, celebrity endorsements, fast fashion, etc.

Let us take a look at the top cosmetic surgery trends for millennials today:

Body Contouring

The sense of beauty changes over time, and almost every year, a new cosmetic surgery technique shows up, leading many people to follow the new trend. For example, back in the early 2000s, it was the trend to have a flat “zero size” figure with thin legs, but now people are having bum lifts and fat transfers to make their bodies look larger and fuller. One reason for getting butt lifts and breast implants is to give shape to the body – to make it look curvier. Many celebrities and influencers like Nikki Minaj, Kim Kardashian, Kylie Jenner, and Chrissy Teigen have all gotten butt implants and other body contouring procedures.

Cat Eyes

Unless you are living under a rock or you do not have Instagram, you must have heard of the new eye look trend called cat eyes or fox eyes. This procedure is usually combined with a brow lift to give a higher appearance to the eyes and brows and give the eye a more lifted look. Ariana Grande, Blake Lively, Bella Hadid, and Kendall Jenner both have had fox eye procedures performed.

Bichectomy

Bichectomy or buccal fat removal surgery is a popular facial plastic surgery procedure. Buccal refers to the cheeks, and there is a discrete fat pad within the cheeks called Bichat’s fat pad or buccal fat pad that causes fullness in the cheeks. Removing the buccal pad creates a slimmer appearance giving the face a more sculpted look making the cheekbones more prominent. This surgery is performed quickly, in 45-60 minutes and the recovery time is short. Most people have this surgery to add contour to the cheeks and to make their faces smaller. Some celebrities with clear before and after Bichectomy transformation are Mila Kunis, Bella Hadid, Courtney Cox, and Angelina Jolie.

Brazilian Butt Lift

Brazilian Butt Lift is a fat transfer procedure where the fat is taken via liposuction and injected back to the butt area to make it fuller and larger. Now the trend is to have a curvy hourglass appearance, so most of the millennials visit surgeons for this procedure. They also get rid of the excess fat that is a plus for them. Kylie Jenner and Amber Rose are rumored to have BBL surgery done along with many other celebrities.

Fillers

Fillers have always been very common, but there are now new trends about fillers as well, such as jawline and nose fillers. Fillers are of many types, and the most common ones are the hyaluronic acid fillers. The type of filler you need depends on your skin type, skin thickness, location, and how long you want the fillers to last. They change the appearance of your face in minutes and are affordable options for any millennial who cannot afford expensive cosmetic surgeries. Nearly every celebrity has fillers to enhance their facial appearance.

Conclusion

Beauty and plastic surgery is never about size – you could be a size 14 woman and look good, or you could be a size 6, and not look good. When we look at “beauty”, we look at symmetry, convexity, and contour. The new trends in the cosmetic surgery industry are all about enhancing the natural appearance in a way that does not look “overdone”.

Whether it is a scar removal or nose job, millennials today are ready to change the tiniest flaw in their appearance. Thus, cosmetic procedures today are now more popular than ever. However, the millennials are not only following the trends, but they are the ones setting them!

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Britt Hysen

Britt Hysen

Britt Hysen is the Editor-in-Chief and founder of MiLLENNiAL. In response to the branded ad campaigns absorbed by the media platform, Britt launched Kreativ Ctrl, a full-service marketing agency specializing in experiential programming and strategic partnerships.

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