Rachel Love- Signature Boss Series - Featured

©Splendid x Rachelove Collection

Meet Rachel Love – a fashion and lifestyle blogger with a passion for sharing her insights and experiences with the world. Back in 2014, when Instagram launched, she began to share her story and fashion and beauty insights she learned in the industry. This led her to create her blog, where readers can dive deeper into her life, home, closet, travels, beauty secrets, and everything in between.

Rachel’s latest project is a collaboration with Splendid – a collection designed for the classic woman with a modern touch. Her goal was to create high-quality pieces that can be worn every day without sacrificing comfort for style. The collection is timeless wardrobe thoughtfully designed to be worn for years to come.

Millennial caught up with the newlywed to discuss her life journey as a mega influencer and her first collaboration with Splendid.

How did your early life shape the professional you are today, Rachel?

I grew up fashion modeling in the mid-2000’s. I used to travel weekly for photoshoots and loved learning the ways stylists and makeup artists could create different looks with a few tricks. I quickly fell in love with all things fashion and beauty.

Describe your breakthrough moment when you realized your Rachelove brand was taking off.

When I was turning down modeling jobs (my life career) for influencing jobs. It was an odd thing for me to prioritize the influencing world because modeling had been my number one priority since I was 15.

How has the fashion industry evolved over the course of your career?

I started in the fashion industry before social media existed. It was a small world, where everyone knew everyone, and there were a lot of industry secrets. Now, the internet is an open book, and the entire world gets to see BTS, styling tricks and fashion concepts before they’re available to the public.

Millennial Magazine - Rachel Love x Splendid

©Splendid x Rachelove Collection

Tell us about your new partnership with Splendid. How did that deal come together?

Splendid reached out back in 2022 about designing a collection with them and I thought “this is too good to be true.” When we locked in a Spring ’23 collection I was excited because designing a line with a big brand is something I’ve always wanted to do.

Describe the style and aesthetic of your new collection, and what makes it unique.

Chic, modern, stylish but comfortable. When designing this collection, everyday comfort was a key factor while also maintaining fashion forward silhouettes that can be worn and re-worn throughout the season.

What was your inspiration for the collection, and who do you envision as your target customer?

Miami. I wanted something you can wear and re-wear that would pair well with the ocean or the city life. My ideal customer is any woman that wants to look chic and be comfortable in her day-to-day life; from meetings to weekend hangs.

What do you think makes a successful sponsorship campaign and why?

Teamwork. When both the client and collaborator are on the same team, working for the same end goal; magic happens.

Millennial Magazine - Rachel Love and Nic Platt

© Rachel Love & Husband Nic Platt

Describe your lifestyle and how you maintain a life/work balance.

Small actions make a big difference. Not bringing my phone to the table, being fully present during social events and turning my “work brain” off at a certain time each day helps me find the perfect balance.

And lastly, which fashion trends should we be keeping an eye on?

Outfit repeating! The fashion world has always been a “one and done” type of world but lately I’ve been seeing people wearing the same pieces to different events and its very refreshing. Something I definitely love doing and a trend I am happy to participate in.

To learn more about Rachel Love and her new collection by Splendid, visit her website and follow her on social media.

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