When Hannah Forbes was 20, she moved to New York City to work as an intern at Leverage, a sports and marketing agency. After a grueling year she inked her first significant 6-figure deal with BlackBerry. At that point she helped launch Xomad, a startup which has grown to become one of the top digital influencer companies in the country.
She then moved to LA where she has been ever since. From there she headed up digital influencer campaigns for Axe, Dove, Showtime, Nivea, Caress, Suave, The American Heart Association and numerous others. Much of Hannah’s success comes from understanding her fellow Millennial influencers, coaching brand executives on everything from what content is engaging to them to what drives purchase behavior.
This former Canadian National swimmer and Ford Model is one marketing influencer to watch.
Year born: 1988
City: Venice, CA
Background: Acadia University (Nova Scotia, Canada)
Profession: Digital Influencer Marketer at Xomad
Tools of the Trade: All social media networks, various analytic tools, Excel, Powerpoint